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Cinderella Castle

Marketing and Promotions

At Disney Parks & Resorts our Marketing and Promotions professionals transform our products and services into original ideas to captivate and engage our audiences on a variety of platforms. Take your career to the next level. Apply today for a Marketing and Promotions job with us.

Associate Manager, Marketing (Online Marketing & Social Media)

Job ID 472850BR Location Lantau Island, , Hong Kong Business Disney Parks & Resorts Brand Hong Kong Disneyland Resort Category Marketing and Promotions Date posted 07/12/2017
Career with a Difference

Hong Kong Disneyland delivers world-class service and lifetime memories for our Guests. As a Cast Member, you will be an important part of the Disney Show. Working at Hong Kong Disneyland offers you the opportunity to participate in comprehensive training and experience excellent career development opportunities.

Interested in a career with a difference? Join us now!

Responsibilities

  • Responsible for developing, leading, implementing and reporting social and media and digital strategy in Hong Kong, China and International markets
  • Drive creative assets development on social/digital media and conduct analytics & report performance to achieve results
  • Responsible for performance marketing components e.g. SEM & Programmatic media buy
  • Coordinate with different business units to ensure the consistency and accuracy of messages across all the social media and digital channels
  • Develop digital advertising materials with the creative and media agencies to drive traffic to Hong Kong Disneyland website or external direct/in-direct channels

Basic Qualifications

  • University Degree in communications or marketing management
  • Minimum 3 years of experience developing content and managing social media campaigns
  • Solid experience in managing social communities, creating engaging content, reporting metrics and results, with a creative mind while carrying business perspective.
  • Knowledge of popular social media platforms, including Facebook, WeChat, Weibo, Instagram is a must plus social media analytics tools
  • Have can-do attitude, fun and creative while being results-oriented.
  • Independent, self-motivated and able to work with people at all levels
  • Carry the ability to influence, partnership, excellent interpersonal, presentation, and communication skills
  • Excellent command of written and spoken English and Chinese (Cantonese & Putonghua)
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